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Scoop Studios Blog 

Category: Content and Blogging

We’ve all had that moment...the one where you open up your inbox and find an email from a client that leaves you seething. It’s all part of the deal when you work with clients...but how can we avoid running into a scenario where we overreact or behave unprofessionally with clients? Read on for our strategies for improving your written communication with clients. http://SCOOPINDUSTRIES.COM/written-communication-with-clients/
March 23, 2017March 21, 2017 Written By: Maggie Patterson

You check your inbox and in it is the type of email from a client that makes your blood boil. The kind of email that makes you read it over five times while you huff and puff and think, “Oh hell, no. This is NOT happening.” It happens to all of us at some point […]

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When it comes to using stories in our business, there’s one type of story that sells more than others, and it’s not the typical dramatic rags-to-riches story that we’ve all heard a million, billion, zillion times. It’s your client stories as it’s much more relatable and real for your would-be clients than you talking about yourself! Read on for some of our favorite ways to use client testimonials to stand out. http://SCOOPINDUSTRIES.COM/client-testimonials/
March 16, 2017May 29, 2017 Written By: Maggie Patterson

  I’m willing to bet you’ve heard the saying “facts tell, stories sell” and there’s no disputing the power of stories. Every one of us loves a good story, and our brains are conditioned to recognize stories as a pattern. We use stories all day long to help communicate concepts and share ideas. When it […]

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February 9, 2017February 13, 2017 Written By: Maggie Patterson

When you’re busy working in your business, it’s hard to figure out when to fit in things that require time and energy like creating blog content. Sometimes blog content ends up being something you whip out the day before you’re set to publish…and other times you can find that you’ve not blogged for weeks (or […]

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May 12, 2016January 11, 2017 Written By: Maggie Patterson

When I first started blogging way back in the day, I was seriously deluded. I didn’t know a lot of people who were blogging, but I did know that people made money from their blogs. I had literally just started my papercrafting business, teaching classes and selling my favorite products, and I thought “hey, what […]

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May 5, 2016March 8, 2017 Written By: Maggie Patterson

I still remember the first time I heard the word “blog” and took it seriously. The year was 2003 and I was sitting at my desk at my PR agency job and was researching media. While blogs had been around for a while, they had been the domain of nerdy dudes in their parents’ basement […]

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