A few weeks ago, I found myself in the middle of a rather, ahem, spirited discussion in a Facebook Group about self-promotion. While I’m all for differences of opinion, sometimes we can get so focused on our own agenda that we miss the point. That we do damage to our brand and reputation by being […]
Money, money, money….money! Today we’re getting real about the cash, the green, the dolla dolla bills and answering the question how much money do you need to make? Money is a hot topic and with good reason as you need money to have a sustainable and successful business. Let’s break down the rice and beans […]
No matter what stage you’re at in growing your business, if you work with clients, you’re faced with the perennial question… Where do you find clients? Good one, right? Because clients are the lifeblood of your business and if you’re not booking clients, you’re not really running a business. In our digital, online world, it’s […]
One of the biggest misconceptions in the online world is that services don’t scale, so once you get to the point of being booked out, you’re going to need to find other ways to bring in additional income. I want to call this out. This is a common mistake as people rush ahead to focus […]
You need a niche is the most common advice. But do you? How do you actually find a niche? We’re breaking it all down in this episode of the Inside Scoop Show including why we’ve got a love/hate relationship with niching. Here’s the scoop from episode #29: What is a niche and why do […]