In this episode we go behind-the-scenes of Dr. Michelle Mazur’s business Communication Rebel where she helps people create breakthrough messages and turn their speech into a product. Michelle gets real about bucking the status quo, why she went into business and how she doesn’t fall into the trap of comparison. Here’s the scoop from episode […]
Building your email list – this is the stuff the legends and heartbreak are made of in the online world. Take, for example, a conversation I had with one of the students in our Double It program (which is opening again in August – yay!). She asked, “Do I really need an email list?” […]
Email marketing isn’t overly sexy at first glance. There’s not a hot new platform every month and well, there’s really only one way to send an email…. to an email inbox. But even though the world of email marketing doesn’t move as fast as some of its other digital marketing counterparts (ahem, looking at you […]
In this episode we continue going behind-the-scenes of services-based businesses and this time we’re talking with Scoop’s Brittany Becher. She opens up about the pressure we put on ourselves, redefining success so we aren’t falling into the same thing we left behind with our 9-to-5 and making business sustainable. Here’s the scoop from episode #20: […]
When you’re building a business, there’s always one marketing channel that you can rely on. That’s stood the test of time for years as social platforms come and go, and hot new tactics emerge. I’m talking about email marketing. Email marketing is like your childhood BFF that you can rely on through thick and thin. […]